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  Lesson 6  From Views to Conversations Table of Contents A View Is Not Yet a Customer Recognise the Signals Don't Ignore the Smallest Interaction The Conversation Formula Ask Better Questions From Product Interest to Customer Need Don't Turn Every Conversation Into a Sales Pitch Use Your WhatsApp Status to Start Conversations Turn Your Content Into Conversation Starters The Power of Curiosity Keep Track of Interested People Follow-Up Is Part of the Conversation Don't Chase People Turn Customers Into Relationships ...

Lesson 1  What Is Marketing? Table of Contents What Is Marketing? Marketing vs. Selling Why People Need to Know, Like and Trust You The Role of a Business Builder as a Marketer Marketing Is Not About Spamming People Your Marketing Mindset Your Action Step Remember Welcome to Module 4: Marketing!  You've already learned how to Shop & Share, Invite & Activate, Duplicate & Grow, and Lead. Now it's time to learn how to get your business in front of more people. Marketing is what helps people discover you, understand what you offer, and become interested enough to start a conversation . And here's an important distinction: Selling is asking for the sale. Marketing is creating the interest that makes the sale possible....

Lesson 1:  What Is TC Direct and How Does It Work? If you're looking for a side hustle in South Africa, an opportunity to earn extra income, or a business you can build alongside your job or studies, you may have heard about Table Charm Direct (TC Direct). But what exactly is TC Direct, how does the business work, and how do you earn money with Table Charm? Let's start from the beginning. What Is TC Direct? Table Charm Direct is a South African network marketing business that was founded in 1974 by Joan Britz and her husband, Theo Britz, with the aim of creating opportunities for people to start and grow an income of their own. Over the years, Table Charm has developed a network of independent consultants, known as Business Builders, across South Africa. The business has particularly appealed to women looking for ways to earn extra income, work flexibly and build something of their own, while also creating opportunities for people from different backgrounds. Whether you are une...