TC Direct Health Products: How to Market Responsibly
Lesson 3: Health Products – Sharing Information Responsibly Introduction Health and wellness products can be an important part of the TC Direct product range, but they require a different approach from products such as household items or fashion. When someone buys a handbag, they are generally making a lifestyle or fashion choice. When someone asks about a health-related product, the conversation can be much more personal. That's why, as a TC Direct Business Builder, you need to approach health products with knowledge, honesty and responsibility. The TC Direct catalogue provides information about the available health-related products and ranges. Your role is not to diagnose people's health problems or promise particular results. Instead, your role is to learn the product information, communicate it accurately, answer questions within your knowledge, and know when a customer should seek professional advice. When it comes to health products, trust is more important than making a ...